AI Insights · Timothy · January 2023
Top 5 Fashion Games in Poland Q4 2022 Performance
Discover the performance trends of the top 5 fashion games on a unified platform in Poland during Q4 2022. Data insights provided by Sensor Tower.
In the fourth quarter of 2022, the top 5 fashion games in Poland demonstrated varied performance trends across weekly downloads, revenue, and active users. Here’s a closer look at each app's performance based on data from Sensor Tower.
Makeup Kit - Color Mixing had a fluctuating pattern in weekly downloads, starting at around 23.5K at the end of September and dropping to a low of 7.8K by late November. However, it rebounded to 19.2K by the end of December. Active users followed a similar trend, beginning at 54.2K, dipping to 24.5K, and then recovering to 45.8K by the end of the quarter.
Doll Makeover - DIY 3D Dolly saw a significant rise in weekly downloads from 257 in late October to a peak of 24.4K in early November, followed by a decline to 7.4K by the end of December. Active users increased dramatically from 250 to 24.9K in the same period, peaking at 41.9K mid-quarter before stabilizing around 37.2K.
Fashion Dress Up & Makeup Game experienced a steady increase in weekly downloads, starting at 2.1K in mid-October and reaching 16.9K by mid-December, before settling at 11.8K by the end of the quarter. Active users followed this upward trajectory, beginning at 1.8K and peaking at 23.4K in late December.
Doll Dress Up - Makeup Games showed consistent growth in weekly downloads, starting at 3.3K at the end of September and increasing to 8.9K by the end of December. Active users also saw a positive trend, beginning at 7K and steadily rising to 14.2K over the quarter.
Doll Dress Up: Makeup Games launched in mid-November and quickly gained traction. Weekly downloads surged from 222 in its first week to 17.4K by early December, ending the quarter at 12.7K. Active users mirrored this rapid growth, starting at 214 and reaching 17.2K by the end of December.
These insights are based on data from Sensor Tower, offering a comprehensive view of the performance trends in the fashion game category in Poland during Q4 2022. For more detailed insights, visit Sensor Tower.
